ElevenLabs vs Murf AI
Two popular AI voice platforms with very different pricing models. Here’s which one fits your workload.
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How this page was made: this is a research-based comparison built from official pricing pages, product documentation and vendor announcements. We have not run hands-on benchmarks for this page, and we don't invent scores. Our methodology.
Short answer
Choose ElevenLabs for creator work: voice cloning, dubbing, sound effects and 74 languages under one plan, with commercial rights from $6/month. Choose Murf if you are building an app and want the cheapest per-character API ($0.01 per 1,000 characters on Falcon), or if you prefer a slide-and-timeline studio for presentation voiceovers.
Check ElevenLabs pricing (opens in a new tab)Check Murf AI pricing (opens in a new tab)
ElevenLabs vs Murf AI: side-by-side
| ElevenLabs | Murf AI | |
|---|---|---|
| Free option | 10k credits/mo (~10 min), no commercial license | 10 min in Studio; $10 free API credit |
| Cheapest paid | $6/mo Starter (30k credits) | $19/mo Creator billed annually ($29 monthly); API pay-as-you-go |
| How usage is metered | Credits shared across all features | Hours of generation (Studio) or per 1,000 characters (API) |
| API text-to-speech price | Included in credits; Business lists low-latency TTS from 5¢/min | $0.01 (Falcon) or $0.03 (Gen2) per 1,000 characters |
| Languages | 74 listed | 35+ listed (150+ voices) |
| Voice cloning | Instant from $6; Professional from $22 | Professional Voice Cloning on API Enterprise |
| Other audio tools | Dubbing, voice changer, isolator, sound effects, music | Dubbing (separate product), voice changer and translation via API |
| Compliance claims | HIPAA BAAs on Enterprise | HIPAA, GDPR, ISO 27001, SOC 2 Type II listed |
Pricing compared
ElevenLabs plans
| Plan | Price | Credits / month |
|---|---|---|
| Free | $0 | 10,000 |
| Starter | $6/mo | 30,000 |
| Creator | $22/mo | 121,000 |
| Pro | $99/mo | 600,000 |
| Scale | $299/mo | 1.8M |
| Business | $990/mo | 6M |
Murf AI plans
| Plan | Price | Allowance |
|---|---|---|
| Studio Free | $0 | 10 minutes |
| Studio Creator | $19/mo billed annually or $29 monthly | 24 hrs/yr or 2 hrs/mo |
| Studio Business | $66/mo billed annually or $99 monthly | 96 hrs/yr or 8 hrs/mo |
| API Falcon | $0.01 per 1,000 characters | Pay as you go; credit never expires |
| API Gen2 | $0.03 per 1,000 characters | Pay as you go |
Pros and cons
ElevenLabs: pros
- Broadest set of audio tools in one plan
- Commercial license and instant cloning from $6
- Credits roll over up to two months
ElevenLabs: cons
- Dubbing and voice changing use credits fast
- Unused credits forfeited on downgrade
Murf AI: pros
- Very cheap pay-as-you-go API
- Purchased API credit never expires
- Lists HIPAA, SOC 2 Type II and ISO 27001
Murf AI: cons
- Studio monthly plans include few hours
- Fewer languages listed than ElevenLabs
- Studio prices are shown in an interactive table; confirm at checkout
Verdict
For most creators, ElevenLabs is the better all-rounder: more languages, cheaper cloning and extra audio tools in the same subscription. Murf wins on raw API cost and on predictable, no-subscription billing for developers. If you need hours of narration per month rather than features, also look at Speechify Studio and WellSaid.
Choose ElevenLabs if…
- You make YouTube videos, podcasts or audiobooks
- You want to clone your own voice cheaply
- You publish in many languages or need dubbing
Choose Murf AI if…
- You are adding text to speech to an app and want to pay per character
- You want API credit that never expires
- You mainly narrate slide-based presentations
Frequently asked questions
Is Murf cheaper than ElevenLabs?
Which has more languages?
Can I clone my voice on both?
Sources
Pricing and plan details were checked on the official pages below as of Oct 2026. Vendors change prices, credits and plan names often, and some show regional pricing at checkout, so confirm on the vendor's site before you buy.
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